Internet Marketing Dictionary Find Definitions Center Rule Internet Marketing Terms Start with G
A Internet Marketing Terms B Internet Marketing Terms C Internet Marketing Terms D Internet Marketing Terms E Internet Marketing Terms F Internet Marketing Terms G Internet Marketing Terms H Internet Marketing Terms I Internet Marketing Terms J Internet Marketing Terms K Internet Marketing Terms L Internet Marketing Terms M Internet Marketing Terms M Internet Marketing Terms O Internet Marketing Terms P Internet Marketing Terms Q Internet Marketing Terms R Internet Marketing Terms S Internet Marketing Terms T Internet Marketing Terms U Internet Marketing Terms V Internet Marketing Terms W Internet Marketing Terms X Internet Marketing Terms Y Internet Marketing Terms Z Internet Marketing Terms Number Internet Marketing Terms

Define Duplicate Content

duplicate content. Any written material that appears on more than one web page, even if those pages are on different web sites.

Duplicate content is an issue for search engines, which see the use of duplicate content as a ploy to "game the system." Consequently, search engines go to some lengths to detect duplicate content and may retaliate against publishers found to be using it.

Some duplicate content is permissible, such as articles that are distributed via article directories.

Some Internet marketers will attempt to disguise duplicate content by changing a few words or using odd characters as letter substitutes. However, the best rule is to avoid using duplicate content in an attempt to fool the search engines and gain increased traffic.

See also, spinning.

 


Visit our other site: