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Define Avatar

avatar. A small digital image that can be displayed with forum posts and blog comments. The avatar is intended to be a representation of the person who is posting the comment.

Avatars can be generic symbols or photographs of the persons. It is even possible to have a video avatar.

Internet marketers should give careful consideration to choosing an avatar. At a minimum you should avoid winding up with a "default" avatar, a generic image chosen by the application when you don't provide your own custom avatar. These generic or default avatars often mark the user as a newbie.

There are no hard and fast rules about avatars, but the consensus seems to be that, if you are branding yourself as a marketer, a photo avatar is the best way to go.

 


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